Blogging. It’s such an obscure topic. What works for one may not work for all. Bloggers who’ve been around five or more years have established followers and loyal readers, so they know what their audience looks for. Each website creator has their own niche of interests, and their content reflects that.
Niche /niCH,nēSH/ – adj. – denoting or relating to products, services, or interests that appeal to a small, specialized section of the populationSource – Google Search
This site began in 2016. Its intent – a place where we can collectively share writing experiences and maybe, just maybe, the things I’ve learned along the way can help someone else. Speaking of, here are three blog ideas that failed on anotherhartmanauthor.com over the past four years.
A MONTHLY NEWSLETTER
I’m not yet an established author, so I don’t even know why I thought I’d quickly gain readership with an e-newsletter. I don’t have a degree in English Lit. I’m not an experienced historian. I haven’t worked in publishing. Hence I had little to contribute to a market already saturated with e-newsletters. The extra work accomplished but one thing: it was an effective manuscript diversion and everyone knew it. Readers are savvy folks, dontcha know?
Any time you think to add one more task, ask if it’ll interfere with your writing goals. It it does, reevaluate. It might be a worthy addition later on.
SHORT STORY SERIES
Roughly two years ago I attempted posting a short story series. I’ve thought a lot about its concept – Could it work as a subplot for my WIP? Could I eventually have it published on its own in some magazine? Is the story even worth exploring? While I kept the story within my chosen genre and era (Victorian historical adventure), it was nothing but a procrastination method. Just as the e-newsletter was. It kept me from concentrating on my actual goals.
I am, in no way, saying you can’t have multiple projects running at one time. Do what works for you. And I can only concentrate on one story and one alone. Who knows? Perhaps my writing multitasking will improve as I grow my craft.
If you know me, you’ll know that I’m the least opinionated person in my family. When I am, it’s because I absolutely love something and will sing its praises. That’s why I’m the worst book reviewer. Personally, it’s a strange feeling to say anything negative about someone else’s hard work.
At first it wasn’t too much of a problem. That is, until writer friends asked me to review their newly published books. While I appreciated their faith in me, I found I couldn’t properly review without bias. They say to bookend a con with two pros. But what does one do if there are more cons than pros? No. I couldn’t carry on with the reviews. Besides, there are more people out there with stronger voices than I.
We creatives can be very emotional creatures, can’t we? I’ve included myself in that because I know just how defensive I can sometimes get when someone critiques my work.
Remember – anything you put online is a reflection of your business. That’s right. Business. Creating content is a physical representation and extension of yourself as a writer. Removing emotion from your business is easier said than done. It’s perfectly normal to feel dejected when something doesn’t quite work out the way you wanted it to.
It’ll take time for you to find your niche, but there’s absolutely no harm in trying something new!